The video shows how a 12-can fridge pack or any other Coca-Cola packaging can be easily converted into a virtual reality viewer for an iPhone or other smartphones, drawing primarily from Google Cardboard specs.
Perhaps, the richest part of our interaction with a beverage, at least sonically speaking, comes when a drink is poured from the packaging into some form of receptacle or drinking vessel. There will, for example, be information concerning the presence and level/type of carbonation. More surprisingly, there is also information concerning the temperature of the liquid.
New Coca-Cola packaging transforms into a VR headset
Leading global brewer AB InBev is harnessing its key ingredient as a weapon in the fight against COVID-19. Working with partners, the company is both packaging the disinfectant alcohol alone or transforming it into hand sanitizer. The brewer, which has been making beer for over 600 years, is donating both disinfectant alcohol liquid and over 1 million bottles of hand sanitizer and disinfectant to hospitals and front-line health workers in more than 20 countries. 2ff7e9595c
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